I read with interest a post by Chris Allbrecht of Newteevee.com. He has recently spoken to Simon Flemming-Wood, vice-president of marketing for Pure Digital who reports 50 percent of Flip owners already had a camcorder. “The point-and-shoot phenomenon has been driving the growth,” he said. “Until we launched Flip there wasn’t such a thing as a point-and-shoot camcorder.”

He also reveals Pure Digital expects to have an HD product out by the end of the year (or at least an announcement of one).

I am one of those who fits into 50%  who “already have a camcorder”.  I own a bigger camcorder which I have used in the past for family videos. But I often found myself torn between taking my camcorder on trips OR a high quality digital stills camera I also own.

Taking both, due to space and weight plus often having to carry a young child as well meant I would often choose to leave the camcorder behind as I love taking stills. But then later when my kid came up with a new phrase or a joke I would regret not having a video camera to hand.  Good stills cameras are not great with audio!

But now I have the slimline Flip Video Ultra I find I can easily take both a video camera and a decent stills camera when out and about.